DESIGN CONCEPT

Our design concept takes place in a dystopian future where civilisation as we know it is gone. Here we try to make sense of things, understand the totems of the past and most importantly; create new ritualsOur basic wear line is at the same time inspired by Oryx and Crake - the Margaret Atwood novel from 2003 - an unforgettable love story and a compelling vision of the future. Here the main character is struggling to survive in a world where he may be the last human, mourning the loss of his best friend, Crake, and the beautiful and elusive woman Oryx whom they both loved. The uncertainty and dystopia that build this narrative lingered with us and became the fuel for our current work. Atwood projected us into a near future that is both all too familiar and beyond our imagining. We create our pieces as a means of understanding the world around around us. We create limited editions basic items with prints. 

 

Vores designkoncept tager udgangspunkt i en dystopisk fremtid hvor civilisationen, som vi kender den, er væk. Her prøver vi at finde mening med tingene, forstå fortidens symboler og ikke mindst; skabe nye ritualer. Vores linje er samtidigt inspireret af Margaret Atwoods' roman Oryx og Crake fra 2003 – en uforglemmelig kærlighedshistorie med et skræmmende fremtidssyn. Sørgende over tabet på både sin bedste ven Crake og på den flygtige kvinde Oryx, kæmper hovedpersonen for at overleve i en verden, hvor han måske er sidste overlevende. Usikkerheden og dystopien der skabte dette narrativ, satte sig fast i vores bevidstheder, og er nu drivkraften for vores arbejde. Det fremtidssyn som Atwood portrætterede, gik udover vores vildeste fantasi, men virker nu alt for bekendt. Vi skaber for at forsøge at forstå verden omkring os. Vi skaber kun begrænsede oplag af klassiske items med prints.



Understand the totems of the past.



Fight uncertainty with uprising!



Build new rituals.



Enjoy what is.



Reflect. Make informed decissions.

 


Splash yourself in new energy!



Clean out and rebuilt!



Collect yourself. Reverberate.



Consider no house a ruin.



Straigen your back! Know that everything vibrates.



Let them know, we have snakes inside the lockers.


And other secrets. Keep the secrets. 



With theese secrets we are building a new school.